Boosting existing support efforts with live chat is known to provide many benefits. First, it makes businesses look more reputable and trustworthy. For example, it’s reported that 63% of customers are likely to return to a website that offers live chat. Moreover, 79% of businesses said that implementing live chat increased customer loyalty, sales, and revenue.
Second, live chat enables businesses to provide proactive support. According to Statista, 70% of customers have a more favorable view of brands that offer proactive customer service. Moreover, 60% of brands that provide proactive customer support report an increase in sales. The increase in sales is a direct result of real-time support. Answering customer questions right before they check out can eliminate any doubt or fear they have, pushing them straight through the sales funnel. As such, live chat leads to a 48% increase in revenue per chat hour and a 40% increase in conversion rate.
of brands reported an increase in sales with proactive customer support.
Live chat leads to a
increase in revenue per chat hour and a 40% increase in conversion rate.
of customers have a more favorable view of brands that offer proactive customer service.
of businesses said that implementing live chat resulted in increased customer loyalty, sales, and revenue.
of customers were more likely to return to a website that offers live chat.
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