Mailchimp

How To Integrate Mailchimp With LiveAgent

Please follow the integration guide outlined below to start subscribing customers to your Mailchimp mailing lists inside LiveAgent.

  • First, you need to have an active Mailchimp account.
  • If you do, activate the Mailchimp plugin in the LiveAgent Plugins section. (Configure -> System-> Plugins)
  • Hit configure and copy your Mailchimp’s API. Confirm and start subscribing!

What is Mailchimp?

MailChimp is an email marketing service provider, founded in 2001. It is a web-based application, although data can be downloaded and for some features, there is an offline application. It has 3.5 million users that collectively send over 4 billion emails a month through the service. Mailchimp can be easily integrated with LiveAgent.

How does it work?

Connecting Mailchimp with LiveAgent will allow you to subscribe and unsubscribe contacts to your email marketing lists directly from the ticket interface. Subscribing contacts is easy, however, an opt-in email is required and your contact has to confirm the subscription.

Example:

Mr. Marsellus Wallace is a very active and curious customer. You want to keep him up-to-date with everything regarding LiveAgent. By activating the Mailchimp plugin, you can subscribe to any of your current email lists. He receives an email, confirms his subscription and voila, you can start sending him newsletters!

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