Customer relations are business relationships, that every company has with customers. No matter how big the company is, the importance of customer relations is huge. So, it is necessary to build a loyal, trustworthy and good relations. There are many ways, how to do it.
Every company has to assess customer relations and understand customer’s motivation and requirements. Then they have to provide excellent service, offer quality product or services and care about their customers. CRM is a strategy of managing customer relations.Back to Glossary
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