Price increases are an inevitable part of every business’s growth, in both B2C and B2B sectors. Getting through a price increase without losing current customers is especially a challenge for most B2B business. The way you inform your users about an increase in your product or service price can have an impact on whether they choose to stay loyal to your brand or start looking for lower-cost alternatives. Below are some of the best practices along with 7 price increase email templates you can use when breaking the news to your customers.
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