Learn how to provide exceptional customer service on social media and inform your customers about your opening hours and availability. Use pre-defined reply templates to respond quickly and efficiently. Discover the benefits of planning social media customer service and find answers to frequently asked questions.
Providing exceptional customer service can be a contributing factor for gaining more clients and prospects that are loyal to your business and recommend it to others.
With the rise of social media, one of the activities that are without a doubt the most profitable for businesses is to extend customer service assistance to social media channels. This brings multiple benefits such as optimization of resources, speed, automated responses, and more.
However, social media customer service only operates well if it comprises of processes that are organized logically. It’s not only about sending generic canned responses like “thank you for your message, we’ll get back to you soon.”
The work of social media customer service representatives must occur during predefined hours, and social media users must be informed about when that availability is. One of the worst customer service sins is to leave a customer hanging without informing them about when they can expect an answer.
If you decide to provide your customers with assistance via social media and do it right, you can expect many benefits. Below are a few of them.
Thank you for your message. Our customer service on [Facebook/Instagram/Twitter] is available every day from [X] to [Y].
If your matter is urgent, you can also visit our website [link] and message our customer service team using the live chat window – we’re available 24/7 there!
However, if you can wait until tomorrow morning we’re happy to assist you here 🙂
Best,
The [company] team
Thank you for your message, [name]!
Our [restaurant/office/beauty salon/bar] is open every day from [X] to [Y] between [weekday] and [weekday].
We’d be very happy to see you here!
If you want to book a [table/service/appointment], you can do so via this link [link].
Best,
[company] staff
Thank you for reaching out to us. We’re here to help you.
Our opening hours on weekdays are: [opening hours], and we also work on weekends from [X] to [Y].
Talk to you soon!
The [company] team
We’ve got your message. Our social media opening hours are from [X] to [Y].
That’s why we’ll be able to answer your query tomorrow after [X] at the earliest.
It’s best to contact our customer service team via this contact form [link to a contact form], via email [customer service email], or by calling them at [phone no.]. This is the fastest way to get assistance.
Best,
The [company] social media team
Thank you for reaching out. We’re happy that you follow [company] on social media.
If you need assistance with solving your issue, please contact our customer service team by filling out this form [link to a form], calling them at [phone no.], or via the live chat on our website.
We’re available [from X to Y/24/7] there and will be happy to assist you!
Have a great day!
Best,
The [company] social media team
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Tips for writing promotional emails: keep subject lines simple and include the product or service name, design a captivating email template, include a call-to-action, personalize the email, test different subject lines and CTAs. Don't forget to include a personalized welcome message, promotional offer, product image, date and time of sale, and an engaging subject line in your email template. Examples of promotional email templates are included in the text.
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