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Increase engagement with help of LiveAgent.
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Increase engagement with LiveAgent
Your customers are bombarded with choice. Every day, they decide where to buy their coffee, lunch, or groceries. When it comes to online shopping, it’s no different. There are thousands of shops that carry identical or similar products for a range of different prices. So how do consumers decide who to buy from? What sets successful businesses apart?
Apart from the product price and quality, customers pay attention to the customer experience that businesses provide. Was it engaging and personalized? Does it leave them with a positive feeling?
Customers want to be engaged and are even willing to pay more for a better shopping experience. So how can you increase customer engagement? What strategies will give you a competitive edge? Read on to find out.
What is customer engagement?
Customer engagement is all about the interactions between your brand and your customers. At its core, customer engagement is that special something that your brand does that keeps your customers coming back.
How to calculate engagement
There are a number of different ways to calculate engagement. The most important metrics to measure are guest checkout rates, purchase frequency, average order value and repeat purchase rate are:
Average order value
Purchase frequency
Guest checkout rates
Repeat purchase rate
Calculating customer engagement score
The guest checkout rate is the number of customers who complete a purchase without making an account. Guest check out rates are important because customers that create an account have a higher chance to make repeat purchases.
Calculation: number of orders completed by a guest/total number of orders.
This number will tell you how much the average customer spends per purchase when they shop with you. In general, repeat customers spend roughly 7X more than their one-time purchase counterparts, making this an important metric to understand.
Calculation: total revenue over the last 365 days/total number of orders placed in the last 365 days.
Your repeat purchase rate gives you a clearer snapshot of the effectiveness of your entire retention strategy because it tells you how many customers are engaged enough to make more than one purchase at your store.
Calculation: number of customers that bought more than once/total number of customers.
Focus on the customer experience
42% of consumers said they would pay more for a friendly, welcoming experience, and 52% would pay more for speedy and efficient customer experience.
Personalize content & messaging
80% of consumers are more likely to make a purchase from a brand that provides personalized experiences.
Create useful & valuable content
48% of smartphone users are more likely to buy from companies whose mobile sites provide instructional video content.
Happy customers are the best customers
We offer concierge migration services from most of the popular help desk solutions.
How can LiveAgent improve customer engagement?
Provide omnichannel support
Offer omnichannel support with LiveAgent. Streamline all your customer queries into a single dashboard and respond to them with ease.
Personalized service in real-time
Save time by utilizing automation and focus on what’s important — personalizing the overall experience for your customers.
Offer multiple self-service options
Set up external knowledge bases to provide 24/7 support for your users. Fill them with FAQs, videos, how-to articles, and more.
Personalization and speed, across all support channels
Need to increase customer engagement? Be available wherever your customers are. Offer support on all the platforms they’re using. Why should they switch between apps just to contact you?
With LiveAgent, you can provide impeccable real-time support through email, phone, live chat, social media, knowledge base forums, and more. All the above-mentioned communication channels are streamlined into a single company inbox, from which you can view, manage, and respond to all tickets.
Your customers will love the seamless service experience provided across all channels. Trust us.
Increase customer engagement by caring
Make your customers feel special. Call them by their name. Remember their previous questions. Send them personalized offers. With LiveAgent, it’s easy.
Our built-in CRM makes it easy to view all the important information about your customers while chatting or calling with them in real-time. View past purchases, tickets, contact details, and custom info such as shoe size or geolocation to provide the most personalized service possible.
LiveAgent combines excellent live chat, ticketing and automation that allow us to provide exceptional support to our customers.
Empower customers with self-service
Your customers are tech-savvy, digital natives. If you provide them with the information they need on your site, they’ll be able to answer their questions about your products or services on their own.
By offering this information, you’re able to provide immediate support 24/7. Your customers won’t have any need to venture off to Google and discover a competitor’s site. What are you waiting for? Set up your knowledge base and get better with smart customer engagement software today!
Ask for feedback, increase engagement
Receive feedback and suggestions from your customers through your customer portal. Find out what they like, what they don’t, and what they’re looking forward to in the future. This type of organic research is invaluable and will help you create actionable insights that will increase your customer engagement.
Your customers love to be heard, so why not give them a platform?
Reasons why companies switch to LiveAgent
What makes our help desk software the right choice?
Most reviewed and #1 rated
LiveAgent has been the most reviewed and #1 rated help desk software for small businesses in 2020.
Preferred by 21K businesses
Over 21,000 businesses across various industries have chosen LiveAgent for their customer support needs.
Packed with 180+ features
With 180+ features, 40+ integrations and endless customizations, the tool easily adapts to your business requirements.
Cloud-based and secure
Fully cloud-based, secure, easy to set up and use. Get started with LiveAgent in minutes.
Price to value ratio? Second to none
Considering the vast amount of functionality LiveAgent provides, our offer is a steal. Try LiveAgent today with a 30-day free trial. No credit card required!
Small business
- Unlimited ticket history
- 3 email addresses
- 3 contact forms
- 1 API key
Medium business
- Everything in Small, plus
- 10 email addresses
- 3 live chat buttons
- Departments management
Large business
- Everything in Medium plus
- 40 email addresses
- 10 live chat buttons
Free
- 7 days ticket history
- 1 email address
- 1 chat button
- 1 contact form
You Will Be in Good Hands!
Do you know what Huawei, BMW, Yamaha and O2 have in common? You guessed right… LiveAgent!
Innovation & Strategy Surrounding the Customer Experience
Translation and language services have become more innovative and accessible with advancements in technology. In touch CX promotes a culture of innovation and collaboration, aiming to create solutions for language barriers and improve customer experience. They have developed tools like video transcription, speech-to-text, and live voice interactions. The company also emphasizes the importance of cultural sensitivity and adapting to the changing demographics and preferences of digital native decision makers. Additionally, they are working on projects like Super Punch Care, which focuses on agent well-being and uses AI to personalize support resources. The collaboration within the organization extends to teams distributed worldwide, leveraging diverse input to drive successful outcomes.
AI’s Impact on Customer Service
AI has revolutionized customer service, providing personalized experiences at scale. Our platform offers tailored AI solutions to meet unique organizational requirements. Our outstanding earnings growth demonstrates our ability to stand out in the market.
What makes customer service great?
Delivering quality service is crucial for long-term profitability. Customers expect great service and are willing to pay more for it. Good service is responsive, fast, competent, courteous, and consistent. Support reps should have a passion for helping others, empathy, a positive attitude, good communication, and problem-solving skills.
10 best customer service methods which increase sales
This article talks about the importance of effective customer communication management and recommends various tools such as social listening, ticketing systems, and customer service software. It highlights the benefits of these tools including better customer experience, lower operational costs, improved satisfaction rates, and increased sales. Personalization of the customer experience through various touchpoints is crucial for building long-lasting relationships and increasing customer loyalty. LiveAgent's live chat solution is recommended for efficient and productive customer service with a shorter response time.
How great customer service helps repeat orders (plus 5 best strategies)
The TEXT discusses various strategies for improving customer relations and service, including personalization, real-time customer service, and implementing mobile first and omnichannel approaches. Additionally, the importance of customer experience management, website usability, feedback, and effective communication is emphasized. The article also explores customer engagement strategies, such as using social media and rewarding engagements to improve retention and build a strong customer base. Improving customer service is seen as crucial for increasing customer retention and encouraging repeat orders.
The importance of customer service in today's marketplace is highlighted, emphasizing effective communication and personalized experiences. LiveAgent is recommended as a comprehensive customer service option, offering demo pricing, features, integrations, and alternatives. Outstanding customer service can lead to increased revenue and positive word-of-mouth advertising. Soft skills, such as communication and empathy, are essential for success.
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