It’s a challenge to write valuable blog posts regularly while keeping your customers interested and engaged with your business. Whether you are publishing a paid guest post or just an article with some news, it can be challenging to inform your audience about new content on your site.
Of course, there may be some people who will set up notifications for new blog posts, while others may remember to check back every other day, week, or month.
But others might prefer to receive notifications via email because they don’t check your blog regularly. Most people are simply too busy or forget to visit your blog every so often, and will therefore not read your latest posts. And this is where new blog post emails come in.
One of the most efficient ways to notify your readers about a new blog post is to send them a sneak peek or snippet of the article via email. This is what is meant by a new blog post email, and its purpose is to alert your subscribers about new articles.
The purpose of this email is to entice your subscribers to read the full blog post so that they can engage with your business by clicking on “read more” or signing up for a free trial.
You can do this by sending a new blog post email that:
Are you having difficulty with [pain point 1]? Does just thinking about [pain point 2] give you a headache?
It’s really annoying, right? You’ve been working hard on [task] for hours, then you start struggling to make progress, and now you’re stuck.
Believe us, you’re not alone. In fact, these are very common problems that many of our readers have been facing.
But don’t worry, because we’re here to help. We’ve just published a new guide to help people just like you, which you can read on our website by clicking the button below.
[Read our new blog post]
[Name], [position] at [company]
Do you know what the single, most effective tip for completing [task] is? Well, you’re just one click away from finding out!
In our latest blog post, we are sharing our favorite tips for helping people achieve [objective].
Just click below to head on over to our website
[Go to the blog]
Thanks for reading!
We know as well as anyone that trying to achieve your [objective] goals can be tough, which is why we’ve written a new blog post with [X] tips on how to do just that.
Here’s a sneak peek of the advice that you’ll find in our latest publication:
Tip for achieving objective 1
Tip for achieving objective 2
Tip for achieving objective 3…
To read the rest of our tips, click here [link] to read the full blog post on our website.
[Name], content writer for [company]
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Some authors do send the whole blog post in the email copy, but this isn’t the best strategy. This is especially true if your business objectives are driving traffic to your website and/or adding readers to your remarketing lists, rather than wanting as many people as possible to read what you’ve written. Instead, a sneak peek or a snippet should make the recipient want to read the full article on your website.
It is best to send a message to inform your users every time you publish a new blog post. This leads to the next question of how often should you publish a new blog post on your website. The answer to that of course depends on many factors, such as how much time you have for writing and how much new material you have to talk about.
However, the most crucial aspect is to schedule the publication of your new blog posts on a consistent basis. Doing so not only helps you to stay on top of writing new content, but more importantly, can help form a familiar habit for your readers and build up trust in your brand.
A new blog post email doesn’t necessarily have to contain any special elements that require HTML coding. If the aim of your email is to direct people to your website where they can read a full publication, then the copy could be as basic as just the text that describes what the blog post is about (and a link to it.)
However, since you want to encourage the recipient to take that desired action of visiting your website to read the full blog, it might be a better idea to make the email as visually attractive as possible by including HTML elements like images, colors, and various other formatting options.
The article discusses the importance of retaining customers through win-back emails, which can help reduce churn and increase revenue. Templates for different types of win-back emails are provided, including those offering a discount or reminding customers of benefits. Sending multiple emails is recommended to complete the process of re-engagement. The article also emphasizes the need to offer special incentives to win back disengaged customers, as it is more cost-effective to retain existing customers than to acquire new ones.
The text provides a guide on how to create a promotional email campaign. It suggests using email templates to maintain consistency and save time. Tips on creating effective subject lines and engaging content are also given. The importance of personalization and testing are emphasized. The text also includes several examples of promotional email templates.
Surveys are an effective way to improve your marketing strategy by gaining customer feedback, but getting users to complete them can be a challenge. Offer incentives, keep the survey short, explain the purpose, and share the results to encourage responses. The average survey response rate is around 10%, so offering incentives like a discount code can increase response rates. The article provides survey email templates, including one that offers an incentive with a discount code. The email should explain why the feedback is important and thank the customer for their time. It's recommended to use email surveys because they're cost-effective and allow for honest responses.
Feedback is crucial for businesses to measure satisfaction and perception of performance. Companies that want to stand out should gather and act upon customer feedback. Feedback emails are a way to ask a particular group of recipients for their opinion about a product or service, with various ways to do so such as NPS-like surveys or open-ended questions. Offering incentives like discounts is recommended to encourage customers to provide feedback. LiveAgent offers NiceReply integration to collect customer feedback from emails. The email templates provided offer short and scannable options for gathering feedback.
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