Pure Chat live chat review

Pure Chat is a reliable live chat solution that offers a standard set of features, fair pricing, and excellent customization options. The registration process is fast, and installation on your website is easy. Customization can be done in the dashboard, and you can adjust chat widgets to your liking. Features include analytics and visitor tracking, as well as email forms and canned responses. Integrations with solutions such as HubSpot and MailChimp are available. Chat performance is good, and tools for agents are sufficient. Overall, Pure Chat is a great option for those looking for a well-rounded chat solution.
Pure Chat live chat review
Compare Pure Chat live chat review with other in: How Pure Chat live chat review is doing on review portals
Average rating based on data from trusted review portals
951 reviews

Pure Chat is a great live chat solution that does everything very well. However, it offers a pretty standard set of features, and doesn’t really try anything you haven’t seen before. The pricing is fair, but one of the plans comes with…

Starting from:
$ 29   per month
Equal to LiveAgent's Medium plan Liveagent pricing
Free trial: Yes
Free version: No

Jana Kostelanska

Editor's rating

Jana Kostelanska
Overall rating
User experience

Key takeaways


  • Well-balanced feature set
  • Great performance
  • Good customization options


  • Mandatory branding in one of the plans

Getting started with Pure Chat live chat

Pure Chat has one of the fastest registration processes you can get. All it takes is to sign up, provide your contact information and you will be taken to the dashboard. The dashboard itself shows you the remaining steps to get your live chat widget up and running. No long processes, just a productive approach that lets you get right into it.

Pure Chat - get started checklist

The next step guides us directly to the installation of the script on the website. You can choose to install it on your own, by copying and pasting the code, or try a direct integration if you use either Weebly or WordPress. Alternatively, you can send the instructions to your website administrator via a ready email form. There is also an option to verify the live chat installation, so you can make sure it works as intended.

Pure Chat installation options

What I failed to notice the first time were the customization options for your live chat. You can switch to the Customize section at the top of the interface and adjust your chat widget to your liking, as well as change the settings. Overall, the customization options are very good, and they are not too cluttered with unnecessary things. You can customize the colors and design for the web and smartphone version, set availability messages and email form, have some fun with triggers, and much more.

Pure Chat - customization options for live chat

Once you’re happy with the customization, you can integrate the live chat widget. I decided to do a manual integration, as it seems like the easiest option out of the three. The code worked perfectly, and I could get started with the testing part of this review. However, first we’ll take a look at the features and design of the Pure Chat live chat.

Features and user interface

The Pure Chat features are what you would expect from a live chat solution, however there is some room for improvement. You get the standard stuff, such as advanced widget customization, security roles, and canned responses. You can adjust email forms and automated responses for when your agents aren’t available. Most of these features are available directly in the widget customization settings, so you shouldn’t have any trouble finding them.

Pure Chat - advanced widget customization

Pure Chat also offers analytics and visitor tracking features, both of which are very useful for any communication software. Additionally, you have the option to receive complete chat transcripts. Pure Chat also supports some integrations with solutions such as HubSpot, Zoho, MailChimp and more. That’s pretty much it when it comes to features. Now we’ll take a look at the live chat in action.

Pure Chat - analytics overview

Live chat performance and user experience

I took the Pure Chat live chat for a spin from both sides, so I could get a good idea of how it works for agents and customers at the same time. The chat widget was integrated successfully, and I didn’t even have to use the verification option that has been mentioned earlier in this review. Once I clicked on the chat widget, I could get started with the testing.

Testing live chat by Pure Chat

The tools available for agents are good and I don’t think anything essential is lacking. Besides writing chat messages, you can take advantage of the emoji selection, use canned answers, and send attachments. The attachments include standard file and image types, so you shouldn’t have any trouble with this feature.

Example of live chat in Pure Chat dashboard

Overall, Pure Chat is pretty great. The speed is just fine, and I didn’t experience any significant lags or other problems during my testing. In fact, the overall experience was smooth, just as you expect from a professional live chat solution. The features don’t really bring anything new, but that’s not a huge problem since everything that is essential is available and most users rarely need anything extra.

Testing live chat by Pure Chat


Pure Chat offers two plans with varied pricing options. While both of them offer mostly the same features, there are certain differences in limits. Both plans include unlimited chats, advanced widget customization, all integrations, engagement hub, iOS and Android apps, security roles, unlimited chat history transcripts, canned responses, chat notifications, file transfers, trigger-based actions and alerts, real time analytics, visitor tracking, reports, CSV exports, and support.


It costs $39 per month if you pay annually, or $49 per month with monthly billing. It supports a maximum of one website and four users. Each additional user will cost you $13 per month. You get 100 SMS notifications. The plan lacks the option to remove the Pure Chat branding.


The PRO plan costs $79 per month annually, or $99 per month with the monthly billing option. It supports 10 users, with $8 for each additional user. This plan offers support for an unlimited number of websites, and 1000 SMS notifications. You get the option to remove Pure Chat branding.


Live chat by Pure Chat is pretty good, all the necessary features are there and the performance is flawless. While it doesn’t bring anything new, the selection of tools and features is working very well, and that’s the most important thing. The pricing is very affordable and reasonable, however users might be forced to pay for a more expensive solution, since the cheaper plan doesn’t allow removing the Pure Chat branding.

Common problems and issues

I’m not receiving messages in the Pure Chat app

This issue might be related to a few common problems that can be solved very easily. First of all, double-check your Pure Chat live chat code and see if it was correctly implemented on your website. You can use the verification option in Pure Chat too. If you’re not sure if the code was compromised in some way, simply delete it from your website. Then copy and paste it again, making sure you copy the entire code. Another solution is related to cookies, where a simple clearing of your browser cache can remove the problem.

The visitors can’t send attachments

The option to allow file transfer by visitors is most likely turned off in the settings. Open Pure Chat and go to Websites. Click on Customize, select Chat and go to the In-Chat tab. You can enable the file transfer here by ticking the Enable File Transfer box. There is also an option to edit the File Send Failure Message.

Product reviews

Integration of your LiveAgent application with Weebly is simple. Just follow these steps to insert the chat button code into the global footer of Weebly.

Weebly integration

The article discusses how to integrate a chat button into a Weebly site using LiveAgent. The process involves copying the chat button code from LiveAgent and inserting it into the global footer in Weebly's settings. The article also provides information on LiveAgent and their helpdesk software, along with popular articles and integrations.

Advanced contact / chat widgets integration

Advanced contact / chat widgets integration

The article covers various topics related to LiveAgent Web Contact Cards, such as integration methods, prefilling customer information, and automatically enabling/disabling chat buttons during business hours. Additionally, it provides guidance on how to integrate the LiveAgent chat button into an Angular application and create a custom button with a hideable section. Overall, the article offers useful information for those looking to optimize their website for customer communication and marketing purposes.

Prioritize specific customer inquiries with the to solve button that sorts tickets and prioritizes them according to time received and SLAs.

To Solve Button

The To Solve Button is a LiveAgent function that notifies agents about high-priority tickets that need to be resolved. It calls attention to tickets that have been unanswered for a long time or are tied to SLAs, ensuring no tickets are forgotten and no SLAs are missed. This benefits businesses with increased customer satisfaction, fulfilled SLAs, better time management, improved efficiency, faster resolution times, and higher customer lifetime value. Users can customize notifications and use the To Solve algorithm to prioritize tickets. The feature saves time and increases productivity, while allowing agents to focus on fulfilling SLAs and providing excellent customer service.

Prepare your live chat answers faster with Real-time Typing View. Real-time Typing View allows you to see what the customer is typing before they hit send.

Real-time typing view

Real-time chat is a tool for immediate communication with website visitors, allowing for quick communication with customers and increasing conversions. LiveAgent provides real-time chat software that can be customized with different styles, sizes, positions, and colors, and offers features such as inviting other agents to chat, chatting simultaneously with multiple customers, mobile support, notes in chat, drag and drop file submission, chat feedback, automatic chat invitations, and easy integration with customizable chat buttons. LiveAgent also offers a 14-day free trial.

Our website uses cookies. By continuing we assume your permission to deploy cookies as detailed in our privacy and cookies policy.

Schedule a one-on-one call and discover how LiveAgent can benefit your business.

We’re available on multiple dates

Schedule a demo