Despite the rapid growth of social media and other digital marketing channels, email still remains the most powerful and the most efficient sales and marketing tool that outperforms any other channel. In fact, with a potential return on investment of up to 4400%, email marketing has proven to be the best way to attract and retain customers for both small scale businesses and large organizations. The following email marketing stats clearly demonstrate that the success of your sales efforts heavily depends on whether and how you are using email in your digital marketing strategy.
Using ready-made email templates can make your work easier and increase your performance. Here are 10 basic sales email templates you can tweak for your industry, product, customer, or prospect. From cold prospecting and follow-ups to engaging your existing customer base with different types of promotional emails – these templates can be a great starting point for your own help desk email marketing campaigns and outbound sales communications.
You can approach writing sales emails in numerous ways. The most important thing is to understand your customer’s needs and tailor your message to fit them. The rest will follow.
For each new customer, you will need to write a new email that includes a personal greeting, an overview of the product or service, a sales goal, and a call to action.
You can end a sales email with a call to action that offers the recipient a product or service.
Ready to put our sales templates to use?
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