What is Klaviyo?

Klaviyo is an email marketing automation tool with a focus on e-commerce. This tool helps businesses to deliver more personal experiences via email, SMS, in-app notifications, and web.

How can you use it?

Klaviyo helps you manage your customer base, listen to them, and tailor the experience to specific audiences according to your needs. It does so via a variety of features and tools.

Dynamic forms and personalization

Klaviyo’s form builder allows you to gather more information about your customer base and grow your email list. You don’t even need to have coding skills.


You can target customers based on any event, profile, metric, location, or date. Use segmentation to build customer groups.

Data science

The software automatically predicts important analytics, such as churn rate, customer lifetime value, and gender prediction.


Klaviyo’s Flow Builder allows you to automate your communication via pre-built templates which you can further personalize and target on a specific part of your customer base.


  • Automatic import/export of contacts between Klaviyo and LiveAgent
  • Update contacts directly from LiveAgent
  • Subscribe people directly from tickets in LiveAgent
  • Helps you gather more subscribers according to the number of incoming tickets
  • Everything is in one convenient place – the LiveAgent dashboard, so you don’t have to switch between tools

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