Artificial Intelligence & OpenAI in Digital Marketing

do you want an article a note or a copy
for social media to write itself can't
find a photo that captures exactly what
you need to say or do you have to
transcribe an audio but it's difficult
to understand everything it says and
write it down in that case you need to
use artificial intelligence we are
currently in the age of artificial
intelligence now our day-to-day can be
much easier if we start using tools that
do the work for us or at least help us
to do it and open AI is a company that
offers many very interesting options if
you want to discover everything it can
offer to you keep watching let's start
reviewing them
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GPT is short for generative pre-trained
Transformer a language model developed
by the brand open AI this is a
non-profit company founded by Elon Musk
and Sam Altman that works in development
and research of AI with a beneficial
approach for the whole of humanity which
is known as friendly artificial
intelligence there are several different
applications for GPT but one of the most
popular is its use as a chatbot it can
answer questions in a similar way to a
human this is accomplished through gpt's
ability to understand the context of a
conversation and generate a coherent
response in addition it can be expressed
in a natural way and with very exact
information which makes it very
difficult for a human to distinguish
that the text has been generated by AI
what is GPT technology
GPT technology is composed of a large
neural network trained to choose the
correct words from its database in order
to order them properly in the context of
a sentence this in turn makes them
capable of creating entirely new text to
carry out the selection GPT technology
uses statistical methods and in addition
this AI is also capable of understanding
human language being able to reproduce
argumentation patterns and thought
processes and what about gpt4
gpt4 artificial intelligence is the
latest model of GPT technology it has
been developed by openai which was
previously released to gpt2 in 2019 and
gpt3 in 2020. therefore we can see that
the gpt4 is the fourth evolution of this
technology the main difference between
gpt3 and gpt4 artificial intelligence is
that the former uses 175 million
learning parameters while the latter
uses around 100 billion this makes
version 4 much closer to the neural
connections of the human brain and is
capable of analyzing and collecting more
data being able to more Faithfully
imitate the language of people until now
gpt3 has been used in the business World
in these areas to create inbound
marketing content many tools have been
created to create text an example is the
copy AI tool to also edit inbound
marketing content this way editors can
check the plagiarism of their pieces and
prevent their positioning from being
harmed chibi AI is an example of a tool
with this function to help Inspire
professionals
texta acts as a writing assistant
generating ideas and inspiration from a
single word
what else does the open AI company offer
these three functions are available
right now on their website chat gbt
with this tool you can create text of
all kinds from very simple commands you
can write articles scripts poems
instructions recipes answer questions
and anything else you can imagine Dolly
too
this AI system can create realistic
images and art from a simple description
you can combine different concepts
attributes and styles to create the
image that you ask for it is also
capable of expanding existing images and
thus discovering what could be behind
one of the best Zone paintings for
example you can even do image tweaks
like removing elements Reflections or
adding textures without the editing
being noticeable you can also create
different variations of the same image
to see it in different styles or
perspectives
whisper this other function allows you
to generate very precise transcriptions
of sounds it is an automatic speech
recognition system capable of generating
audio transcriptions in a multitude of
languages accents and sounds I hope you
have learned about artificial
intelligence and that you start using it
from now on it is for sure one of the
newest and most important Trends right
now and they will grow even more in the
following years so don't miss a chance
to become an expert from now on make
sure you give us a like And subscribe to
the channel thanks for following us and
we'll see you in the next video
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