I’ve signed up for Noah Kagan’s summer of marketing course and today I received a very interesting email that I want to share with you. Noah describes live chat as “one of the most powerful and underutilized tools of marketing”. Read on to find out more.
These are the main 4 reasons, that Noah mentioned in the email:
It’s important to have an online employee who does live chat all day. Note: If you’re offline more than online it might be counterproductive.
This is another thing that I want to share from Noah’s email. It sums up the costs&profits of a live chat employee.
Let’s say your employee works 8 hours a day. The salary is $20 / hour: $160/day. Your product costs: $300. Support talks to 4 people an hour and if they only do 1 sale a day (1/32 people) it’s a $140 extra profit a day, $4,200 a month or $50,400 a year just from talking to your customers.
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